11:42 AM October 23, 2014
It’s that time again, the little funny walking bird who doesn’t fly is back with a new update. Penguin 3.0 as it’s being called began to roll out on Friday, October 17th. As reported by Pierre Far on his Google+ page. Quote below in case you don’t want to click to the source.
The new Penguin update will be rolled out over the next few weeks and is estimated to affect about 1% of queries for the english language.
Penguin 3.0 update rolling out
This update comes just two weeks after the Panda 4.1 roll out. Google wants to make sure that you always have work to do on your websites’ SEO.
Penguin, for those that aren’t familiar with it, is an algorithm that Google uses to target web spam and unnatural links to a website. This update should help those who cleaned up their inbound webspam from the last Penguin update and further punish those that didn’t make any changes.
Do you think you were affected by this or a previous Penguin update? If so we can help, order a website review today and we will analyze your website. Feel free to call if you would like to discuss more in detail or need other help 1-800-658-0113.
2:08 PM October 3, 2014
If you are like a lot of companies your Panda woes just got a little worse with Googles Panda 4.1 algorithm update
. This update was focussed on thin and bad content. Thin content is defined as content that doesn’t offer anything of real value to the reader. So if your website has a lot of these pages, then most likely you were hit and you are feeling the affects of the reduced ranking.
Google is looking for high quality authoritative content that readers will enjoy and want to share.
One factor in determining if a page of content is thin is to look at your time on page in Google analytics. If your time on page measure is low, then most likely you don’t have anything significant or interesting for the visitors to read, keeping them on the page.
The best and simplest way to make a quick change is to review all your website’s pages for thin content.
You should do this in two ways:
- Manually look at each and every page on your website and see if it doesn’t have a lot of actual text for a reader.
- The next way is to look at your Google analytics and see which pages have high bounce rates and or low time on page.
How to put your website on a Panda SEO diet, 8 tips.
Here we will outline 8 steps you can take to put your website on a Panda diet in the hopes of improving your sites ranking.