8:54 AM April 7, 2017
If you own or manage an e-commerce website, and you haven’t heard of Magento, then it’s a good thing you found this article. You owe it to your customers and the future of your online business to give the Magento shopping cart platform a serious look. In this article, show you how to leverage Magento to grow your online store.
If you’re serious about giving your customers the best shopping experience and making real e-commerce profits while building a business that will earn more money month-after-month and year-after-year, then you need high-powered analytics, marketing tools, and back-end functionality that can grow with you.
That’s where Magento comes in.
If you aren’t familiar with Magento, it’s the industry standard e-commerce platform used by online retailers all over the world (including numerous big-name brands like Vizio, The North Face, Banana Republic and The Gap). Magento is a full-featured, scalable, open source online shopping platform that ties things like automated marketing, online catalogs, search engine optimization, shopping carts, shipping, and so much more all together into one glorious e-commerce package. Or, to put things in simpler terms, Magento is like a legal form of steroids for your e-commerce site, helping you do a lot more with your web presence with less time. We are a Los Angeles Magento development company, so we know a few things about what interests e-commerce website owners. Let’s highlight some key benefits of Magento for you.
Key Benefits of Magento
There is a lot to love about Magento as an e-commerce platform, including:
Flexibility: Magento is a customizable, open source software base. That means that a large community of developers are always looking for improvements and that it’s infinitely adaptable. No matter what you need Magento to do for your online store, it probably has the capability. Custom programming to industry-specific extensions and other tools make Magento an online retailer’s workforce.