How to leverage Magento to grow your online store.

8:54 AM April 7, 2017

Los Angeles Magento Developer

If you own or manage an e-commerce website, and you haven’t heard of Magento, then it’s a good thing you found this article. You owe it to your customers and the future of your online business to give the Magento shopping cart platform a serious look. In this article, show you how to leverage Magento to grow your online store.

If you’re serious about giving your customers the best shopping experience and making real e-commerce profits while building a business that will earn more money month-after-month and year-after-year, then you need high-powered analytics, marketing tools, and back-end functionality that can grow with you.

That’s where Magento comes in.

If you aren’t familiar with Magento, it’s the industry standard e-commerce platform used by online retailers all over the world (including numerous big-name brands like Vizio, The North Face, Banana Republic and The Gap). Magento is a full-featured, scalable, open source online shopping platform that ties things like automated marketing, online catalogs, search engine optimization, shopping carts, shipping, and so much more all together into one glorious e-commerce package. Or, to put things in simpler terms, Magento is like a legal form of steroids for your e-commerce site, helping you do a lot more with your web presence with less time. We are a Los Angeles Magento development company, so we know a few things about what interests e-commerce website owners. Let’s highlight some key benefits of Magento for you.

Key Benefits of Magento
There is a lot to love about Magento as an e-commerce platform, including:

Flexibility: Magento is a customizable, open source software base. That means that a large community of developers are always looking for improvements and that it’s infinitely adaptable. No matter what you need Magento to do for your online store, it probably has the capability. Custom programming to industry-specific extensions and other tools make Magento an online retailer’s workforce.
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Microsoft Dynamics AX 7 Dynamics 365

4:55 PM April 6, 2017

Microsoft Dynamics 365 or Dynamics AX7

AX7 is picking up steam and getting a lot of traction in the business community. We’re getting about one Microsoft Dynamics AX 7 Magento integration request a week now and people are happy with the product.

Microsoft took a giant leap with Microsoft Dynamics AX7 (otherwise known as Dynamics 365 for Operations) by adding a number of significant UI, functional, technical and architectural enhancements. Microsoft’s CEO Satya Nadella is pushing the Cloud First, Mobile First, Integrated, and Interconnected agenda hard and it’s working.

More to come as we complete this article…

8 Reasons Why Responsive Websites are Great for SEO

1:09 PM April 6, 2017

In this article I discuss 8 reasons why having a responsive website it great for SEO. – (Infographic)

The Internet has grown to full maturity. Just take a look at how people access the Web these days and you’ll agree that this statement is true. People can go online in the office or at home with their laptops and desktops, or even while on the move with their web-enabled gadgets. The Mobile Internet is rapidly evolving and it’s predicted that this year will be the year that mobile web access will finally overtake desktop Internet access.

With a diversity in devices comes the need to present your content, products and services to any Internet enabled smart gadget with a uniform design and functionality. If your website is presented well on a desktop or laptop, it should present equally as well when on mobile devices.

To answer this need comes responsive web design. Responsive design was developed to make websites more mobile-friendly, no matter what gadgets online users have at their disposal. With mobile Internet comes mobile search, a fact business website owners need to get adjusted with, particularly if they are relying on SEO to drive targeted traffic to their sites. A responsive website is the perfect platform to cater to this need. The following 8 reasons why a responsive web design is great for SEO.

1. A Responsive Website Gives You One Website for All Devices

The main goal of a search engines is to present searchers with the information they are looking for. A problem arises when mobile users visit websites not configured for mobile devices. If a website is not mobile optimized with a responsive design statistics show 61% will perform another search.

Google ranking algorithm takes into account the bounce rate on a website, even from a mobile device. Increased bounce rates definitely affect your site rankings. When your website is responsive you don’t need not worry about what device a visitor is using.

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MS Dynamics Magento Integration Infographic

2:44 PM April 5, 2017

Infographics are a great way to visually show something and engage the reader more than text alone can. In this infographic we wanted to highlight our new service offering for Microsoft Dynamics Magento integration and our design chops for beautiful designs.

Real Time Sync with MS Dynamics & Magento

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How to sell SEO to C Level Executives

8:29 AM April 4, 2017

In every business or organization, higher management plays a significant role (and in many cases the only role) in the decision-making process. Everyone – from employees, partners, suppliers and even customers – look upwards to the C-Level pedestal for guidance and decisions that will steer the business or institution.

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